I design intelligent products that simplify complex workflows.
I'm a Lead UX/UI Designer with 11+ years of experience building scalable, intuitive products across travel, enterprise systems, and AI-powered platforms.
I've worked with several amazing companies.
Nike
Equipment Builder · Wear it, Play it
A responsive web and mobile personalization platform enabling athletes and teams to customize high-performance sports gear.

Deem
Corporate Travel Management Platform · Enterprise SaaS
Smarter corporate travel experiences for enterprises managing complex travel programs.
Starship
Scalable Design System · iOS · Android · PWA
Building a unified design foundation across teams, products, and platforms.
emPath
Guest Travel Platform · AI-assisted booking
Seamless travel booking for coordinators managing talent, crew, and event guests.
SODA
Signage Ordering & Design Platform · Enterprise SaaS
Transforming manual Excel-based workflows into a centralized digital system.
Experience
- Leading UX strategy and product design for enterprise travel and event management platforms including emPath
- Designing AI-powered workflows such as Emmi Assistant, intelligent booking experiences, and policy automation
- Creating scalable design systems and accessibility-first experiences across web and mobile products
- Driving product discovery, user research, prototyping, usability testing, and stakeholder alignment
- Collaborating closely with Product Managers, Engineers, and business stakeholders to deliver enterprise solutions
- Mentoring designers and promoting design best practices across teams
- Designed complex dashboards, admin portals, reporting systems, and workflow-driven enterprise applications
- Led end-to-end UX design for booking platforms, retail solutions, and internal business tools
- Conducted user research, wireframing, prototyping, usability testing, and design validation activities
- Established reusable UI patterns, component libraries, and design standards to improve consistency and scalability
- Collaborated closely with developers to translate concepts into production-ready experiences
- Delivered responsive web and mobile solutions with a strong focus on usability, accessibility, and business outcomes
- Deem (Travelport) – Embedded Product Designer for 6+ years, designing enterprise travel booking, expense, meetings, and travel management experiences.
- SODA (Whole Foods Market) – Signage Ordering & Design Application for managing store signage requests and operations.
- Multiple enterprise SaaS products, reporting systems, workflow platforms, and administration tools.
- Served as a dedicated Product Designer for Deem, Travelport's enterprise travel management platform
- Designed flight, hotel, meetings, expense, and traveler management experiences used by global organizations
- Worked closely with product managers, engineers, researchers, and stakeholders throughout the product lifecycle
- Contributed to the evolution of enterprise travel booking workflows, policy compliance experiences, and self-service tools
- Participated in design reviews, usability testing, and strategic product planning initiatives
About me
I started my journey curious about how things work — and why they often don't.
Over the last 11 years, I've worked on products where users are under pressure — travel coordinators, store managers, operations teams — people who don't have time to "figure things out."
That shaped how I design:
Recently, I've been exploring how AI changes design — not just as a feature, but as a collaborator.
I'm especially interested in building agentic systems where software doesn't wait for input — it proactively helps users complete tasks.